Privacy Policy

Last Updated: [13th, November, 2024]

Aura Essence Care (referred to as “we,” “our,” or “us”) values the privacy of our customers and is committed to protecting their personal information. This Privacy Policy explains how we collect, use, and protect your data. By using our website, you agree to the terms outlined in this policy.

1. Information We Collect

We collect different types of information to enhance your shopping experience:

  • Personal Information: When you place an order, register, or contact us, we may collect information such as your name, email address, shipping address, phone number, and payment details.
  • Technical Information: We may automatically collect your IP address, browser type, device information, and usage data through cookies and other tracking technologies.
  • Location Data: When you use our site, we may collect your general or precise location to provide region-specific services.

2. How We Use Your Information

We use your data to:

  • Process and fulfill orders
  • Communicate about your orders, updates, and offers
  • Improve our website’s functionality and user experience
  • Conduct analytics to better understand our customers
  • Personalize your shopping experience and offer relevant products

3. Data Sharing and Disclosure

We may share your data in limited circumstances:

  • Service Providers: With third-party providers that assist with website functionality, payment processing, shipping, and analytics.
  • Legal Obligations: If required by law or in response to legal requests.
  • Business Transfers: In the event of a business sale or merger, your data may be transferred to the new owners.

4. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance site performance, improve user experience, and analyze website traffic. You may control cookies through your browser settings, though disabling them may affect website functionality.

Google Analytics

We use Google Analytics to help analyze how our visitors interact with our website. Google Analytics collects anonymous information to provide insights on traffic, behavior, and engagement.

5. Your Rights

Depending on your location, you may have specific rights regarding your personal data:

  • Access and Correction: You have the right to request access to or correction of your personal data.
  • Data Deletion: You can request the deletion of your data, subject to any legal retention requirements.
  • Opt-out of Marketing Communications: You may unsubscribe from our marketing emails at any time by using the “unsubscribe” link included in each email.

6. International Regulations

EU Residents (GDPR)

If you are located in the European Union, we comply with the General Data Protection Regulation (GDPR). This includes the right to access, correct, delete, restrict processing, or object to certain data uses. If you wish to exercise any of these rights, please contact us at support@auraessencecare.com.

California Residents (CCPA)

Under the California Consumer Privacy Act (CCPA), California residents have the right to know what personal information is collected, request deletion, and opt out of the sale of personal information. To exercise any of these rights, please contact us at support@auraessencecare.com.

Other Regions

We strive to respect data privacy laws globally. If your country provides specific data rights, please reach out to us so we can address your requests per applicable regulations.

7. Security of Your Data

We implement industry-standard security measures to protect your personal data from unauthorized access, loss, or misuse. However, please be aware that no security system is impenetrable, and we cannot guarantee the absolute security of your data.

8. Retention of Data

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy or as required by law. Once no longer needed, your data is securely deleted or anonymized.

9. Children’s Privacy

Our website is not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe we may have inadvertently collected such information, please contact us so we can promptly delete it.

10. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our practices, legal requirements, or other factors. Changes will be posted on this page, and the “Last Updated” date will be revised accordingly.

11. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy, please contact us at:

Address: J-Block, Building number 21 Chanakya Place- New Delhi, India -110059.

Email: support@auraessencecare.com

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